GREAT LESSONS ON SPONSORSHIP OUTREACH IN THE LATEST EDITION OF ERNIE SAXTON’S MOTORSPORTS SPONSORSHIP MARKETING NEWS

Date: 8/11/2016 9:35:09 PM

GREAT LESSONS ON SPONSORSHIP OUTREACH IN THE LATEST EDITION OF ERNIE SAXTON’S MOTORSPORTS SPONSORSHIP MARKETING NEWS

LANGHORNE, PA August 10, 2016 . . . In the latest edition of Ernie Saxton’s Motorsports Sponsorship Marketing News Kristin Swartzlander, a sponsorship authority, answers some often asked questions about the sponsorship outreach process.

                Readers will learn how many emails could be sent to get a sponsor, what should be done when there are no responses to the emails and should there be a follow-up to those who have not responded? Kristin answers these questions and points’ readers in the right direction with their sponsorship efforts by offering ten of her proven ideas to get results when it comes to emails.

                The bottom line is if you are doing sponsorship outreach and not getting responses, you need to reach out to more people or improve your outreach efforts. Her article will be an immense help to readers that are seeking sponsorship support.

                Attorney Michael Spotts offers a great two part article titled “YOU HAVE SIGNED A NEW PRIMARY SPONSOR, ARE YOU READY TO PRODUCE THE MARKETING PROGRAM YOU AGREED TO?”

               Marcie Barlow offers her thoughts on engagement. It does not lead to marriage.

               Jeff Gravatt talks about the very important preparation, searching and delivery of the sponsorship seeking effort.

                And another article questions business manners that are very important to the sponsorship search.

                In addition there is loads of news about sponsorship deals that have been announced and that information could give readers some ideas about who to contact during the sponsorship effort.

                One question that publisher Ernie Saxton is often asked, “When should I start my sponsorship search?” If you are looking for serious sponsorship for 2017 and beyond, your efforts should already be well underway. Actually sponsorship is something that should be in the daily routine throughout the year.

               In each issue Saxton and staff members offer a variety of articles that will help readers with their sponsorship search efforts and much more.

               Right now a special continues that offers Motorsports Sponsorship Marketing News, now in its 32nd year of publication, at $19.95 for a one year subscription. That is $20 off the regular price. And those taking advantage of this offer will receive the most current edition free and the subscription will start with the September/October edition.

               Orders can be placed by telephoning 215.752.7797 with a MasterCard or Visa. Or a check can be mailed to ESC, Inc., 1448 Hollywood Avenue, Langhorne, PA 19047.

               Those who choose to go to www.saxtonsponsormarket.com to place an order will find that they are able to save even more and find a considerable amount of free information.

               Saxton, a veteran of more than 40 years in motorsports marketing, also offers sponsorship consultation, proposal creation, press releases, public relations and more. Talk to him personally at 215.752.7797 or 267.934.7286.







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